MEET YOUR MARKETING TEAM
Since 2018, Red Cape Consulting has been the marketing engine behind some of the most respected names in the global coaching community.
From career consultants to transformational leadership coaches, we assist brilliant and busy impact leaders like you in meeting their most audacious goals! Our highly experienced team of marketing specialists is at your service.
Integrity and empathy drive us. We understand how hard it is to grow your business AND run your business simultaneously. Let us take marketing off your plate so that you can focus on doing what you love.
Meet the awesome team you’ll be partnering with!
Tiffany Pavelka
Founder, CEO, Marketing Expert
Kevin Thayer
Tech & Ops Manager
Shalyn Getz
Marketing Manager
Sarah Nelson
Client Project Manager/Copywriter
Madeleine Campos
Client Project Manager
Jazzell Castanaga
Admin Assistant & Graphic Designer
Susan Jerrell
Senior Copywriter
Anne Giguere
Brand Graphic Designer

Tiffany Pavelka
Founder, CEO, Marketing Expert
Tiffany is Your…
Marketing problem-solver, decision-maker, and collaborator, here to help you find peace of mind and clarity about your business! Her passion for understanding what matters most to you and your business lends itself to outstanding strategies that drive results aligned with your vision.
When Tiffany is Not Working She…
Loves connecting with horses and spending time with her kids and husband. You’ll find them on the lake boating, fishing, swimming, and picnicking on the many Minnesota lakes!

Shalyn Getz
Marketing Manager
Shalyn is Your…
Super organized marketing manager, making sure all of the pieces and details are put together to make your business marketing thrive.
When Shalyn is Not Working She…
Is training for half marathons, walking her dog, or traveling the world, exploring new places with her husband and friends.

Kevin Thayer
Tech & Ops Manager
Kevin is Your…
“Tech guy” who specializes in both building custom websites and helping grow your business in the online world.
When Kevin is Not Working He…
Enjoys watching/attending any type of sporting event he can find.

Anne Giguere
Brand Graphic Designer
Anne is Your…
Super creative, experienced person to bring your brand to life!
When Anne is Not Working She…
Is hanging out with her husband and 2 girls, crafting and traveling!

Madeleine Campos
Client Project Manager
Madeleine is Your…
Marketing & Operations Maven! With an equal passion for both marketing and operations, she is a highly creative and out-of-the-box thinker. Her organizational skills and attention to detail are unparalleled, and she consistently strives to elevate everything she touches to the next level!
When Madeleine is Not Working..
You can find her at a local coffee shop, art gallery or in nature, indulging in her love for running, hiking, and exploring. Above all, the thing she cherishes the most is quality time with her daughter, husband and family!

Jazzell Castanaga
Administrative Assistant & Graphic Designer
Jazzell is Your…
Crazy fast, on top of everything, right-hand assistant, and graphic designer, bringing your brand to life in an exciting new way.
When Jazzell is Not Working She…
Is in her little garden tending to her plants or hanging out with her kids and family.

Susan Jerrell
Senior Copywriter
Susan is Your…
Marketing message whisperer, wordsmith, and copywriting extraordinaire, ready to turn your thoughts and desires into engaging, customer-driven copy that produces results.
When Susan is Not Working She…
Can be found curled up with a good book, traveling with her husband, watching sports or tending her flower and vegetable gardens.

Sarah Nelson
Client Project Manager/Copywriter
Sarah is Your…
Vision/Mission/Values driven team member who thrives in aligning overall strategy with the intricate details of projects, all while capturing the voices of clients with unwavering passion.
When Sarah is Not Working She…
Enjoys researching her latest DIY home project, traveling to National Parks, whipping up fresh pastries from scratch, and goofing around with her husband and fur-babies.
Our Values
We value AUTHENTICITY and integrity in every single interaction.
We care about open, honest, heartfelt COMMUNICATION, and taking personal responsibility.
We display EMPATHY for your journey with respect, care, and thoughtfulness.
We ensure there is an ALIGNMENT between our delivery and our promises by measuring and reporting on specific metrics and milestones.
We strive to form lasting RELATIONSHIPS to help you achieve your wildest goals.
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