When Your Business Evolves, Your Marketing Needs to Evolve Too
I was talking with a business owner recently who said something that stuck with me: “I don’t know where my business is heading.” She wasn’t starting from scratch. She’d been in business for several years. She had experience, a strong network, and...
How to Build Momentum in Your Business
A conversation this week reminded me of something I say often: No one will work as hard for your business momentum as you will. I was speaking with someone in the early stages of building their business. They had joined a shared space that promised growth,...
You Don’t Have to Do Everything in Your Business
I jumped on a call recently right after a run, doing the mental math most parents know well: How much time do I have before kid pickup? Do I have enough runway to be fully present here? That moment felt like a snapshot of the season I’ve been in lately. I run a...
Why Coaches and Consultants Hesitate to Show Up Online
I had a conversation recently that reminded me of something I see over and over again: people don’t struggle with marketing because they’re incapable. They struggle because they’re trying to grow visibility in a way that doesn’t betray who they are. All the time, I...
Top Marketing Trends of 2026 for Coaches and Consultants
As we move into 2026, marketing trends are shifting. New technology, evolving consumer behaviors, and a drive toward authenticity and alignment are reshaping how brands – especially service-based ones like coaching, consulting, and personal services – show up. ...