Brand Alignment

You’ll see your business in a ‘brand’ new light!

Branding Assessment & Discovery
Kick-off session
Social Media Update
Branded Graphics
Minor Website Update
Branding Guidelines Document
Brand Alignment
You’ll complete an online assessment for us to get to know you a little better; your existing branding material, business vision, mission, values, and long-term goals.
We create further clarity around the information from your branding assessment - Who you are, Who your ideal client is, and What transformation you’re hoping to bring to their business.
We leverage all our findings from your brand alignment work to refresh your social media presence.

This includes creating (if required) and updating your LinkedIn and Facebook Business and Personal profiles, Instagram, YouTube, and Google My Business page.

Every single update will be in your voice, aligned with your vision, and propel your business strategy to speak directly to your ideal audience!

You’ll get attractive graphics for banners, cover photos, and a logo revision (if needed) - all in line with your previously established branding goals.
We’ll make minor edits to the content and images on your website (if needed) to match your updated voice, values, mission, and audience.

If your website needs more work - You have the opportunity to opt for our full website rebrand package, where you’ll get a completely rebranded look and refreshed copy to match your branding goals.

You’ll walk away with a beautiful and easy-to-follow branding document that you can share with your team to create a memorable brand presence for years to come!

“Red Cape gave me a great foundation for my brand! The whole team truly cares about every client."

Before I partnered with Red Cape, I had an older website which was very cumbersome to navigate. I also realized my messaging needed a refresh as it just wasn’t speaking to my ideal client in the way I wanted.

When I met Red Cape and started talking about retooling my website, I had never really looked at my entire website as it was developed by someone else. I realized how my messaging was not entirely representative of what I do with my clients, and while there were gems in there – They just weren’t as clear as they could be.

With Red Cape, it was a seamless experience! I was able to align my branding, get a beautiful website, and gain immense traction with my messaging in a way that authentically reflects me. My favorite thing about Red Cape is the personalized conversations and relationships! The whole team truly cares about every client.

Judy Cirullo
Executive, Business, and Team Culture Coach

“I highly recommend them to anybody”

Working with Red Cape Consulting created the benchmark for all the partners we will choose to partner with in the future. Everything they did for us hit the mark 100%. The process was completely collaborative, professional, and they hit our goals. I highly recommend them to anybody that needs their services.

Alison Niermann
Founder & CEO, Tilley Workforce Solutions

“Red Cape is amazing!”

They have supported me to organize a new program, which has brought in thousands of dollars already, and we’re on track to double my income in the next year. In addition to their outstanding tactical support, Red Cape is a real joy to work with.

They are timely, efficient, and care about their clients. I highly recommend them to any business owner who wants to grow their business with ease and joy!

Karen Cappello, MCC
Business Development Coach/Founder, Karen Cappello Coaching

A Little Something to Take With You

Keep your finger on the pulse of the business world – What’s new, what works, what doesn’t, and how to thrive in leadership (and in life).

Sign up to receive insights straight to your inbox!