“The best marketing doesn’t feel like marketing” – Tom Fishburne
We wholeheartedly agree with this quote! You’re a very busy Executive Coach.
The last thing you need is for your marketing to be time-consuming.
A fire to put out.
We got your back!
Here are 3 things you can start TODAY to make your social media marketing smoother than butter. Try these simple tips regularly on LinkedIn and Facebook and watch your impact and influence skyrocket!
1️⃣ Engage with your industry peers – Express your interest in their niche and commend their accomplishments before requesting to connect with them.
2️⃣ Engage with your comments – You could even start by making a general comment to add to your post (anecdote or additional facts), and respond to any comments that come in after.
3️⃣ Tap into your network’s connections – Mention your mutual friend by way of an introduction, and commend your potential connection’s accomplishments before requesting to connect.
And besides sending these connection messages, here’s something else to think about:
77% of all discussions on social media are folks seeking advice, information, or help – This is according to Media Bistro.
That’s 77% of people who may be browsing online looking for your expertise. Your guidance. Stuff that ONLY you can tell them.
When marketing on social media, think about HOW you can showcase your expertise to help potential clients – for free!
Think of this as building your credibility in your niche and becoming top-of-mind for your ideal clients.
Here are a few examples of content you could consider sharing…
✨ What is 1 major pain point they’re dealing with – Call it out!
✨ Share a few simple doable tips that they can start working on right now
✨ Answer FAQs in your niche (you can just Google these)
✨ Bust some common myths about “trendy” solutions that don’t work
✨ And don’t be afraid to share valuable infographics, articles, and videos to hit home your point
We’re curious🙂 Do you already use any of these tactics? Let’s talk about it in the comments!